Monday, March 26, 2012
Advertisings Influence
Advertising is helping to mold our society. The way that it is accomplishing this is that it is reaffirming the beliefs that our society sets on itself. It does such a great job at reaffirming this and advertising is so involved in our lives that it also has the ability to mold society into whatever it desires. Advertising like other media has such a strong impact on our lives that I believe good advertising can be a driving force behind important issues in today's world. Advertising is about getting the word out, and it works well in some circumstances, but I believe that many of the same tactics of this business could be taken and used to better society as a whole. Unfortunately this is a long forgotten thing in the minds of the owners of these media outlets and advertisement agency's. In a world that revolves around money, its not about what is best for society it is about whats best for the pockets of owners. Why change something when they profit so much off how it works? In their eyes there is no bigger picture and that is a loss for our society, when right now is the time we need to correct the direction our society is heading in.
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I completely agree with you. If companies used their advertising budget to not only promote their own products, but also promote more important issues that people need to know about, I think the world would be a more giving place. For example, a company could choose an organization and make a few commercials for that cause, I think people would be more helpful to each other. The problem is that people don't know what's going on and if companies showed them, then they would be willing to help.
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